00570pamaa2200181 4500 0000015243 20051110090000.0 0256157235 658.848 INT 1995 HF1416 INT 1995 INTERNATIONAL and global marketing : concepts and cases Taylor W. Meloan and John L, Graham. Chicago: Irwin, 1995. xiii, 640p.: 23cm. The Irwin series in marketing Export marketing -- Case studies Export marketing Meloan, Taylor W. Graham, John L.