Marketing research : an applied approach

Main Author: Kinnear
Other Authors: Taylor,
Format: Book
Published: New York: McGraw Hill, 1996.
Edition:5th ed.
Subjects:
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001 0000014908
005 20190807090000.0
020 0 0 |a 9780071144186  
082 |a 658.83 KIN 
090 0 0 |a HF5415.2   |b KIN 1996 
100 1 0 |a Kinnear  
245 1 0 |a Marketing research :   |b an applied approach   |c Thomas C. Kinnear and James R. Taylor. 
250 0 0 |a 5th ed. 
260 0 0 |a New York:   |b McGraw Hill,   |c 1996. 
300 |a xxii, 888p;   |c 23 cm. 
500 0 0 |a Includes 1 diskette 
650 0 0 |a Marketing research  
700 1 1 |a Taylor,   |h James R.