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Sales reengineering from the outside in : engaging customers with a new approach to sales, marketing, and service

Main Author: BLESSINGTON
Other Authors: O'Connell,
Format: Book
Published: New York: McGraw Hill, 1995.
Subjects:
Selling -- > Case studies
Marketing -- > Case studies
Physical Description:xiv, 256p.: 24cm.
ISBN:0070059500

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