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Marketing planning :
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Marketing planning : a step-by-step guide
Main Author:
TAYLOR, James W.
(Author)
Format:
Book
Published:
New Jersey:
Prentice Hall,
1996.
Subjects:
Marketing --
>
Planning --
>
Handbooks, manuals, etc
Holdings
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Physical Description:
xx, 364 pages: 24 cm.
ISBN:
0132420414
9780132420419 (pbk)
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