APA Citation

Aaker. (1995). Strategic market management (4th ed.). New York: John Wiley.

Chicago Style Citation

Aaker. Strategic Market Management. 4th ed. New York: John Wiley, 1995.

MLA Citation

Aaker. Strategic Market Management. 4th ed. New York: John Wiley, 1995.

Warning: These citations may not always be 100% accurate.