NYLEN. (1986). Advertising: Planning, implementation and control (3rd ed.). Cincinnati: South Western.
Chicago Style CitationNYLEN. Advertising: Planning, Implementation and Control. 3rd ed. Cincinnati: South Western, 1986.
MLA CitationNYLEN. Advertising: Planning, Implementation and Control. 3rd ed. Cincinnati: South Western, 1986.
Warning: These citations may not always be 100% accurate.