Advertising and promotion : an integrated marketing communications perspective
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Boston:
Irwin McGraw Hill,
1998.
|
| Edition: | 4th ed. |
| Series: | Irwin/McGraw Hill series in marketing
|
| Subjects: |
TSAM LIBRARY
| Call Number: |
HF5823 BEL 1998 |
|---|
| Accession | Item Category | Format | Status | Notes |
|---|
| 0000019738 | Open Shelf | Monographs | WEEDED |
| 0000019740 | Open Shelf | Monographs | WEEDED |
| 0000019741 | Open Shelf | Monographs | WEEDED |
ICS LIBRARY
| Call Number: |
HF5823 BEL 1998 |
|---|
| Accession | Item Category | Format | Status | Notes |
|---|
| 2000003341 | Open Shelf Sabah | Monographs | AVAILABLE |
| 2000003342 | Open Shelf Sabah | Monographs | AVAILABLE |
| 2000003343 | Open Shelf Sabah | Monographs | AVAILABLE |