Basic marketing research
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Fort Worth:
Dryden Press,
1996.
|
| Edition: | 3rd ed. |
| Subjects: |
| LEADER | 00435pamaa2200157 4500 | ||
|---|---|---|---|
| 001 | 0000013713 | ||
| 005 | 20100830090000.0 | ||
| 020 | 0 | 0 | |a 0030983673 (hard) |
| 082 | |a 658.83 CHU 1996 | ||
| 090 | 0 | 0 | |a HF5415.2 |b CHU 1996 |
| 100 | 1 | 0 | |a Churchill |
| 245 | 1 | 0 | |a Basic marketing research |c Gilbert A. Churchill. |
| 250 | 0 | 0 | |a 3rd ed. |
| 260 | 0 | 0 | |a Fort Worth: |b Dryden Press, |c 1996. |
| 300 | |a xvii, 863p.: |b col.ill.; |c 27cm. | ||
| 650 | 0 | 0 | |a Marketing research |


