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| LEADER |
00643cam a2200205 7i4500 |
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20190824090000.0 |
| 020 |
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|a 0071125132
|
| 020 |
|
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|a 9780071125130
|
| 082 |
|
|
|a 658.8 MAR
|
| 090 |
0 |
0 |
|a HF5415
|b MAR 1993
|
| 245 |
0 |
0 |
|a MARKETING challenges :
|b cases and exercises
|c Christopher H. Lovelock ...[et al.].
|
| 250 |
0 |
0 |
|a 3rd ed.
|
| 260 |
0 |
0 |
|a New York:
|b McGraw Hill,
|c 1993.
|
| 300 |
|
|
|a xxxix, 628p.:
|b 24cm.
|
| 440 |
0 |
0 |
|a McGraw Hill series in marketing
|
| 650 |
0 |
0 |
|a Marketing --
|x Problems, exercises, etc
|
| 650 |
0 |
0 |
|a Marketing --
|x Case studies
|
| 700 |
1 |
1 |
|a Weinberg,
|h Charles B.
|
| 700 |
1 |
1 |
|a Lovelock,
|h Christopher H.
|
