READINGS in global marketing
| Other Authors: | |
|---|---|
| Format: | Book |
| Published: |
London:
Dryden Press,
1995.
|
| Subjects: |
| LEADER | 00486pamaa2200157 4500 | ||
|---|---|---|---|
| 001 | 0000013617 | ||
| 005 | 20090930090000.0 | ||
| 020 | 0 | 0 | |a 0030166020 |
| 082 | |a 658.848 REA | ||
| 090 | 0 | 0 | |a HF5415.13 |b REA 1995 |
| 245 | 0 | 0 | |a READINGS in global marketing |c [edited by] Michael R. Czinkota and Ilkka A. Ronkainen. |
| 260 | 0 | 0 | |a London: |b Dryden Press, |c 1995. |
| 300 | |a xxiii, 408p.: |b 25cm. | ||
| 650 | 0 | 0 | |a International business enterprises |
| 650 | 0 | 0 | |a Export marketing |
| 700 | 1 | 1 | |a Ronkainen, |h Ilkka A. |