APA Citation

Lamb, Hair,, & McDaniel. (1994). Principles of marketing (2nd ed.). Ohio: South Western Pub..

Chicago Style Citation

Lamb, Hair, and McDaniel. Principles of Marketing. 2nd ed. Ohio: South Western Pub., 1994.

MLA Citation

Lamb, Hair, and McDaniel. Principles of Marketing. 2nd ed. Ohio: South Western Pub., 1994.

Warning: These citations may not always be 100% accurate.