MARKETING : theory and practice
| Other Authors: | |
|---|---|
| Format: | Book |
| Published: |
Houndmills:
Macmillan,
1983.
|
| Edition: | 2nd ed. |
| Subjects: |
| LEADER | 00422pamaa2200157 4500 | ||
|---|---|---|---|
| 001 | 0000012927 | ||
| 005 | 20060620090000.0 | ||
| 020 | 0 | 0 | |a 0333353994 |
| 082 | |a 658.8 MAR | ||
| 090 | 0 | 0 | |a HF5415 |b MAR 1983 |
| 245 | 0 | 0 | |a MARKETING : |b theory and practice |c [edited by] Michael J. Baker. |
| 250 | 0 | 0 | |a 2nd ed. |
| 260 | 0 | 0 | |a Houndmills: |b Macmillan, |c 1983. |
| 300 | |a xii, 426p.: |b 24cm. | ||
| 650 | 0 | 0 | |a Marketing |
| 700 | 1 | 1 | |a BAKER, |h Michael J. |