00519pamaa2200181 4500 0000012899 20060619090000.0 0137696213 658.8 BRI HF5415.1263 BRI 1998 BRIERTY Business marketing Edward G. Brierty, Robert W. Eckles and Robert R. Reeder. 3rd ed. New Jersey: Prentice Hall, 1998. xx, 683p.: 26cm. Marketing -- Business ECKLES, Robert W. Reeder, Robert R.