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Marketing research

Main Author: Burns
Other Authors: Bush,
Format: Book
Published: New York: Prentice Hall, 1998.
Edition:2nd ed.
Subjects:
Marketing research
Item Description:Includes 1 CD-ROM titled "SPSS 7.5 for windows student version"
Physical Description:xxi, 657p.: 26cm.
ISBN:9780139224287

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