Consumer behavior : concepts and applications
Main Author: | |
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Other Authors: | |
Format: | Book |
Published: |
New York:
McGraw Hill,
1993.
|
Edition: | 4th ed. |
Subjects: |
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090 | 0 | 0 | |a HF5415.32 |b LOU 1993 |
100 | 1 | 0 | |a LOUDON |
245 | 1 | 0 | |a Consumer behavior : |b concepts and applications |c David L. Loudon and Albert J. Della Bitta. |
250 | 0 | 0 | |a 4th ed. |
260 | 0 | 0 | |a New York: |b McGraw Hill, |c 1993. |
300 | |a xxiii, 788p.: |b 26cm. | ||
650 | 0 | 0 | |a Consumer behavior |
700 | 1 | 1 | |a DELLA BITTA, |h Albert J. |