Marketing research : text and cases
| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Published: |
Delhi:
Laxman Chand Arya,
1996.
|
| Edition: | 7th ed. |
| Subjects: |
| LEADER | 00518pamaa2200181 4500 | ||
|---|---|---|---|
| 001 | 0000012679 | ||
| 005 | 20050921090000.0 | ||
| 020 | 0 | 0 | |a 8185386056 |
| 082 | |a 658.83 BOY 1996 | ||
| 090 | 0 | 0 | |a HF5415.2 |b BOY 1996 |
| 100 | 1 | 0 | |a BOYD |
| 245 | 1 | 0 | |a Marketing research : |b text and cases |c Harper W. Boyd, Ralph Westfall and Stanldy F. Stasch. |
| 250 | 0 | 0 | |a 7th ed. |
| 260 | 0 | 0 | |a Delhi: |b Laxman Chand Arya, |c 1996. |
| 300 | |a xv, 816p.: |b 25cm. | ||
| 650 | 0 | 0 | |a Marketing |
| 700 | 1 | 1 | |a Westfall, |h Ralph |
| 700 | 1 | 1 | |a Stasch, |h Stanley F. |