Principles of marketing
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
New Jersey:
Prentice Hall,
1995.
|
| Edition: | 3rd ed. |
| Subjects: |
| LEADER | 00504pamaa2200181 4500 | ||
|---|---|---|---|
| 001 | 0000012397 | ||
| 005 | 20100507090000.0 | ||
| 020 | 0 | 0 | |a 0023347015 |
| 082 | |a 658.8 EVA | ||
| 090 | 0 | 0 | |a HF5415 |b EVA 1995 |
| 100 | 1 | 0 | |a Evans |
| 245 | 1 | 0 | |a Principles of marketing |c Joel R. Evans and Barry Berman. |
| 250 | 0 | 0 | |a 3rd ed. |
| 260 | 0 | 0 | |a New Jersey: |b Prentice Hall, |c 1995. |
| 300 | |a xxxi, 593p.: |b 29cm. | ||
| 500 | 0 | 0 | |a Includes 1 Interactive student study disk, 6th ed |
| 650 | 0 | 0 | |a Marketing |
| 700 | 1 | 1 | |a Berman, |h Barry |