Behavioural aspects of marketing
| Main Author: | |
|---|---|
| Corporate Author: | |
| Format: | Book |
| Published: |
Oxford:
Butterworth Heinemann,
1981.
|
| Series: | The Marketing series. CIM student
|
| Subjects: |
| LEADER | 00464pamaa2200157 4500 | ||
|---|---|---|---|
| 001 | 0000012365 | ||
| 005 | 20060704090000.0 | ||
| 020 | 0 | 0 | |a 0750606088 (pbk) |
| 090 | 0 | 0 | |a HF5415.3 |b WIL 1981 |
| 100 | 1 | 0 | |a WILLIAMS |
| 245 | 1 | 0 | |a Behavioural aspects of marketing |c Keith C. Williams. |
| 260 | 0 | 0 | |a Oxford: |b Butterworth Heinemann, |c 1981. |
| 300 | |a ix, 235p.: |b 24cm. | ||
| 440 | 0 | 0 | |a The Marketing series. CIM student |
| 650 | 0 | 0 | |a Marketing |
| 710 | 1 | 1 | |a Chartered Institute of Marketing |