International marketing
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| Format: | Book |
| Published: |
Chicago:
Irwin,
1997.
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| Edition: | 9th ed. |
| Series: | Irwin series in marketing
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| Subjects: |
| Physical Description: | xxiii, 772p.: 1997. |
|---|---|
| ISBN: | 0071152091/0256206821(pbk) |