Test item file for principles of marketing
| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Published: |
New Jersey:
Prentice Hall,
1996.
|
| Edition: | 7th ed. |
| Subjects: |
| LEADER | 00490pamaa2200169 4500 | ||
|---|---|---|---|
| 001 | 0000012185 | ||
| 005 | 20150907090000.0 | ||
| 020 | 0 | 0 | |a 0134368258 |
| 090 | 0 | 0 | |a HF5415.13 |b KOT 1996 |
| 100 | 1 | 0 | |a Kotler, Philip |
| 245 | 1 | 0 | |a Test item file for principles of marketing |c Philip Kotler, Gary Armstrong and Lewis Hershey. |
| 250 | 0 | 0 | |a 7th ed. |
| 260 | 0 | 0 | |a New Jersey: |b Prentice Hall, |c 1996. |
| 300 | |a 540p.: |b 28cm. | ||
| 650 | 0 | 0 | |a Marketing |
| 700 | 1 | 1 | |a Armstrong, |h Gary |
| 700 | 1 | 1 | |a Hershey, |h Lewis |