Kotler, P., Armstrong,, & Hershey. (1996). Test item file for principles of marketing (7th ed.). New Jersey: Prentice Hall.
Chicago Style CitationKotler, Philip, Armstrong, and Hershey. Test Item File for Principles of Marketing. 7th ed. New Jersey: Prentice Hall, 1996.
MLA CitationKotler, Philip, Armstrong, and Hershey. Test Item File for Principles of Marketing. 7th ed. New Jersey: Prentice Hall, 1996.
Warning: These citations may not always be 100% accurate.