Advertising that pulls response
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
London:
McGraw Hill,
1990.
|
| Series: | The John Fraser-Robinson direct marketing series
|
| Subjects: |
| LEADER | 00486pamaa2200169 4500 | ||
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| 005 | 20060529090000.0 | ||
| 020 | 0 | 0 | |a 0077073207 |
| 082 | |a 659.1 MCC | ||
| 090 | 0 | 0 | |a HF5826.5 |b MCC 1990 |
| 100 | 1 | 0 | |a MCCORKELL |
| 245 | 1 | 0 | |a Advertising that pulls response |c Graeme McCorkell. |
| 260 | 0 | 0 | |a London: |b McGraw Hill, |c 1990. |
| 300 | |a xiii, 365p.: |b 26cm. | ||
| 440 | 0 | 0 | |a The John Fraser-Robinson direct marketing series |
| 650 | 0 | 0 | |a Advertising |
| 650 | 0 | 0 | |a Advertising media planning |