Marketing : an introduction
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
New Jersey:
Prentice Hall,
1997.
|
| Edition: | 4th ed. |
| Subjects: |
| LEADER | 00462pamaa2200169 4500 | ||
|---|---|---|---|
| 001 | 0000008518 | ||
| 005 | 20150907090000.0 | ||
| 020 | 0 | 0 | |a 0132527103 |
| 082 | |a 658.8 KOT 1997 | ||
| 090 | 0 | 0 | |a HF5415 |b KOT 1997 |
| 100 | 1 | 0 | |a Kotler, Philip |
| 245 | 1 | 0 | |a Marketing : |b an introduction |c Philip Kotler and Gary Armstrong. |
| 250 | 0 | 0 | |a 4th ed. |
| 260 | 0 | 0 | |a New Jersey: |b Prentice Hall, |c 1997. |
| 300 | |a xxix, 694p.: |b 26cm. | ||
| 650 | 0 | 0 | |a Marketing |
| 700 | 1 | 1 | |a Armstrong, |h Gary |