rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Marketing management
    sub title: analysis, planning, implementation and control
  name:
    name part: Kotler, Philip
    role:
      role term: creator
  name:
    name part: Murphey
  type of resource: text
  origin info:
    place:
      place term: New Jersey
    publisher: Prentice Hall
    date issued: 1997
    edition: 9th ed.
    issuance: monographic
  physical description:
    extent: xl, 836p.: col.ill.; 26cm.
  note: Philip Kotler.
  note: Includes 1 diskette title: PowerPoint 4.0 electronic transparencies for IBM version prepared by Jimidene Murphy
  subject:
    topic: Marketing --
    topic: Management
  classification: 658.8 KOT 1997
  related item:
    title info:
      title: Prentice Hall series in marketing
  identifier: 0132435101
  record info:
    record change date: 20150907090000.0
    record identifier: 0000008516