Consumer behavior in marketing strategy
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New Jersey:
Prentice Hall,
1989.
|
| Subjects: |
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| 100 | 1 | 0 | |a HOWARD |
| 245 | 1 | 0 | |a Consumer behavior in marketing strategy |c John A. Howard. |
| 260 | 0 | 0 | |a New Jersey: |b Prentice Hall, |c 1989. |
| 300 | |a xix, 375p.: |b 24cm. | ||
| 650 | 0 | 0 | |a Consumer behavior |