Marketing management : a strategic planning approach
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New York:
McGraw Hill,
1985.
|
| Series: | McGraw Hill series in marketing
|
| Subjects: |
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| 020 | 0 | 0 | |a 0070088659 |
| 082 | |a 658.8 BUE | ||
| 090 | 0 | 0 | |a HF5415.13 |b BUE 1985 |
| 100 | 1 | 0 | |a BUELL |
| 245 | 1 | 0 | |a Marketing management : |b a strategic planning approach |c Victor P. Buell. |
| 260 | 0 | 0 | |a New York: |b McGraw Hill, |c 1985. |
| 300 | |a xxi, 682p.: |b ill.; |c 24cm. | ||
| 440 | 0 | 0 | |a McGraw Hill series in marketing |
| 650 | 0 | 0 | |a Marketing -- |x Management |