The Fundamentals of advertising

Main Author: WILMSHURST
Format: Book
Published: Oxford: Butterworth Heinemann, 1985.
Series:The Marketing series
Subjects:
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082 |a 659.1 WIL 
090 0 0 |a HF5823   |b WIL 1985 
100 1 0 |a WILMSHURST  
245 1 4 |a The Fundamentals of advertising   |c John Wilmshurst. 
260 0 0 |a Oxford:   |b Butterworth Heinemann,   |c 1985. 
300 |a xiv, 267p.:   |b 24cm. 
440 0 0 |a The Marketing series 
650 0 0 |a Advertising