Marketing : concepts and strategies
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Boston:
Houghton Mifflin,
1997.
|
| Edition: | 10th ed.. |
| Subjects: |
| LEADER | 00442pamaa2200157 4500 | ||
|---|---|---|---|
| 001 | 0000005176 | ||
| 005 | 20190806090000.0 | ||
| 020 | 0 | 0 | |a 9780395854730 |
| 082 | |a 658.8 PRI 1997 | ||
| 090 | 0 | 0 | |a HF5415 |b PRI 1997 |
| 100 | 1 | 0 | |a Pride |
| 245 | 1 | 0 | |a Marketing : |b concepts and strategies |c William M. Pride and O.C.Ferrel. |
| 250 | 0 | 0 | |a 10th ed.. |
| 260 | 0 | 0 | |a Boston: |b Houghton Mifflin, |c 1997. |
| 300 | |a xxxii, 666p.: |b col.ill.; |c 27cm. | ||
| 650 | 0 | 0 | |a Marketing |