Marketing plans : how to prepare them, how to use them
Main Author: | |
---|---|
Format: | Book |
Published: |
Oxford:
Butterworth Heinemann,
1995.
|
Edition: | 3rd ed. |
Series: | Marketing series : professional development
|
Subjects: |
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005 | 20051208090000.0 | ||
020 | 0 | 0 | |a 075062213X |
082 | |a 658.802 MCD 1995 | ||
090 | 0 | 0 | |a HF5415.13 |b MCD 1995 |
100 | 1 | 0 | |a MCDONALD |
245 | 1 | 0 | |a Marketing plans : |b how to prepare them, how to use them |c Malcolm H.B.McDonald. |
250 | 0 | 0 | |a 3rd ed. |
260 | 0 | 0 | |a Oxford: |b Butterworth Heinemann, |c 1995. |
300 | |a xiii, 485p.: |b 25cm. | ||
440 | 0 | 0 | |a Marketing series : professional development |
650 | 0 | 0 | |a Marketing |