BAKER. (1994). The Marketing book (3rd ed.). Oxford: Butterworth Heinemann.
Chicago Style CitationBAKER. The Marketing Book. 3rd ed. Oxford: Butterworth Heinemann, 1994.
MLA CitationBAKER. The Marketing Book. 3rd ed. Oxford: Butterworth Heinemann, 1994.
Warning: These citations may not always be 100% accurate.