Contemporary perspectives on strategic market planning

Main Author: Kerin
Other Authors: Mahajan,, Varadarajan,
Format: Book
Published: Boston: Allyn and Bacon, 1990.
Subjects:


TSAM LIBRARY

Call Number: HF5415 13 KER 1990
Accession Item Category Format Status Notes
0000004434 Open Shelf Monographs MISSING
0000004436 Open Shelf Monographs AVAILABLE