Principles of marketing
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
New Jersey:
Prentice Hall,
1994.
|
| Edition: | Sixth edition. |
| Subjects: |
| LEADER | 00533pamaa2200181 4500 | ||
|---|---|---|---|
| 001 | 0000000776 | ||
| 005 | 20190814090000.0 | ||
| 020 | |a 0130980390 | ||
| 020 | |a 9780130980397 (pbk) | ||
| 082 | |a 658.8 KOT 1994 | ||
| 090 | 0 | 0 | |a HF5415 |b KOT 1994 |
| 100 | 1 | |a Kotler, Philip |e author | |
| 245 | 1 | 0 | |a Principles of marketing |c Philip Kotler and Gary Armstrong. |
| 250 | |a Sixth edition. | ||
| 264 | 1 | |a New Jersey: |b Prentice Hall, |c 1994. | |
| 300 | |a xx, 740 pages: |b color illustrations; |c 28 cm. | ||
| 650 | 1 | 0 | |a Marketing |
| 700 | 1 | |a Armstrong, Gary | |