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Ariely
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Ariely
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The upside of irrationality : the unexpected benefits of defying logic at work and at home
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Ariely
Published 2010
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Predictably irrational : the hidden forces that shape our decisions
by
Ariely
Published 2008
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Related Subjects
Consumer behavior
Decision making
Economics --
Logic
Practical reason
Psychological aspects
Reasoning
Thought and thinking
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